Brand Profile
PCYCL is a new label devoted to menswear (with a gender-fluid slant), defined by a deconstructive approach that manufactures with ethical standards in mind. Its name is made of seemingly disparate letters, representing a diverse vocabulary borne from iterative and cerebral exploration. Collections revolve around comfort, where key ideas – from couture, architecture, music and technology – are clustered together to create a distinct lexicon. The brand uses responsibly sourced materials and technical manufacturing; from fibre to finished product, PCYCL’s ecological footprint is a continual work in progress. Featuring certified organic cotton, recycled polyester, wool and PFC-free water repellent fabrics. Most zippers are also made of PET recycled plastic. Hangtags are made with FSC paper and soy ink, and product packaging is entirely plastic-free. PCYCL also explores the use of dead stock fabrics & zero-waste cutting, using different techniques to give these materials new life. Each garments is created with attention to detail, never rushed, and proudly finished by hand.